Hot Air Balloons

About Us

We are a social enterprise 

We are a member of Social Value International

At Impact Analytics, we understand that defining theory of change and measuring social impact are not always easy. Since 2010, our team have been helping organizations of all sizes and types clarify their theory of change and assess the impact of their community interventions. Our years of experience have taught us to always make your theory of change our priority.


Our team of experts is ready to help you develop strategies for not only surviving, but thriving in the future. Give us a call today to set up your first consultation.

Team Meeting

Our Team


Dr. Norah WANG

Founder & CEO

Norah is an academic and a social entrepreneur, specializing in research on governance and social value creation.  She set up IMPACT ANALYTICS, a think-and-do tank, to build social impact management capacities among professionals, managers and investors, to build social impact ecosystems and to conduct research on social innovations that address wicked problems. IA is a member of Social Value International.


Dr. Wang has led several big projects including the construction of a CEO competency model for NGO leaders in Hong Kong, ISO26000-based CSR assessment in collaboration with the Hong Kong Council of Social Service, and the performance monitoring system of social services in Hong Kong (funded by the Policy Innovation and Co-ordination Office). Norah is a consultant at the Hong Kong Institute of Social Impact Analysts (HKI-SIA). Together, they conducted social return on investment (SROI) studies on the Aging-in-Place programme by the Hong Kong Housing Society and the potential impact of a Central Benefits System for the Hong Kong government. 


Dr. Wang was a research assistant professor at the Hong Kong Polytechnic University until June, 2020. Prior to that, she did two post-docs with the University of Hong Kong, one with the Dept. of Politics and Public Administration and the other one is with Dept. of Social Work and Social Administration. And she has a Ph.D. in behavioral economics and organizational behavior. Norah now is also an associate of the Centre for Social Innovation under the Cambridge Judge Business School.